The prediction has been in the air for years. But now the stats show that people are searching on the their phones and growing speeds, with no sign of slowing down. While 71% of businesses see the mobile value 78% of businesses are not mobile ready. It’s a great advantage to go mobile right now and stay ahead of your competition. While many business owners cite cost as an issue most businesses have seen a decline in advertising expenses with the demise of yellow page phone books. Recognizing a website is now the cornerstone of any and all advertising the shift is beginning. While pay-per-click is still scary to most business owners investing in your organic website structure is building on solid ground.
Recent changes make your Google+ page more helpful to your business. Google used to display about 7 local businesses in its “maps” section on search results. That number will now be cut to 3 as Google gives more preference to its Google+ pages. Google set guidelines to optimize the business pages. Take advantage of it – give Google what it wants, don’t be the business that ignores helpful suggestions from Google. Too busy to handle this yourself? Inquire about my Webmaster Services.
If your business is service related make the most of your images. If your site is more than a few years old at that time keeping images small was the best strategy for user friendly load time on each page. Now there are many ways to showcase your work with much larger sized images – still optimizing for download speed. There are many options to make your photos interactive (click to enlarge). Read more.
It’s your website – your business online – grow it, make it shine – freshen it – make it work for you.