{"id":171,"date":"2010-12-19T20:28:56","date_gmt":"2010-12-20T04:28:56","guid":{"rendered":"http:\/\/www.brendasimon.com\/blog\/?p=171"},"modified":"2021-11-04T00:23:12","modified_gmt":"2021-11-04T07:23:12","slug":"reviews","status":"publish","type":"post","link":"https:\/\/www.brendasimon.com\/blog\/reviews\/","title":{"rendered":"Reviews"},"content":{"rendered":"

One of the major changes online has been for customer reviews. These can come from any number of sources:
\nFacebook<\/a>
\nYelp!<\/a>
\nSearch engines now cull these into their search results, particularly on Google Places (used to be Google Maps), Bing and Yahoo Local listings. These help drive your website.\u00a0 Think of it as a “buzz” –\u00a0someone is talking about your business. Even the negative can be a positive.<\/p>\n

There are reviews services which charge a monthly fee to get reviews for your business. As a business owner you supply your clients’ email address\u00a0or phone numbers and the company will contact them. (You can also put this review info on a note attached to each invoice you give to a client.) Once your client reviews your business the reviewing service contacts you and you can approve or disapprove allowing the review to be posted.<\/p>\n

That can be the pitfall: if you never have any negative feedback – the believability factors in: are you screening your reviews? IF you have negative feedback and you address it – which most open source (Yelp!, Google, Yahoo!\u00a0etc.) are now allowing you bring legitimacy to your business.<\/p>\n

Everyone knows not every\u00a0customer will be happy, but\u00a0the way you engage an unhappy client speaks much about your\u00a0effort in customer service. Thus the negative: becomes positive.<\/p>\n

At this time of year\u00a0I am reflecting on my business. \u00a0I am\u00a0looking to improve my business and offer more to my clients. \u00a0I invite my clients\u00a0to review my services online – on Facebook, wherever you are comfortable.\u00a0Thank you to all this past year and your continued trust in me to help you make choices for your online business presence.<\/p>\n

Merry Christmas!<\/p>\n","protected":false},"excerpt":{"rendered":"

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