Do I need a mobile website?\u00a0 It started out as a trend.\u00a0 We know retail sites are seeing incredibly high traffic increase.\u00a0 But what about the service industry? If your business garners emergency or urgent services, you risk losing business, already.\u00a0 All service businesses should not ignore mobile because use is on the rise across all industries. \u00a0As mobile use rises continually a mobile ready website needs to be in your plan.<\/p>\n
Statistics tell us mobile phone web users are \u201ctask oriented\u201d.\u00a0 Their searching is more likely to convert to action.\u00a0 Mobile use varies on preference and also their bandwidth phone service plan.\u00a0 Mobile websites are highly optimized for download speed, using far less bandwidth than your full website.\u00a0 If a user\u2019s preference is a mobile site, they likely will bounce off your full website in search of a lean mobile site.\u00a0 Having a mobile presence is about improving the customer experience.\u00a0 Don\u2019t give a visitor a reason to leave once they have found you.<\/p>\n
I have found the best course of action gives the control to the user.\u00a0 Your mobile website is triggered when a visitor lands on your full website via a mobile device.\u00a0 A link to view your full website is prominently displayed, and also a link to your mobile website is on your full website, should they choose to go back and forth.<\/p>\n
While staying on the cutting edge and following every new device can be very expensive (thousands, tens of thousands) to maintain there are several other approaches far less costly, especially for website owners with small websites (20 pages and less).\u00a0 It\u2019s time.<\/p>\n","protected":false},"excerpt":{"rendered":"
Do I need a mobile website?\u00a0 It started out as a trend.\u00a0 We know retail sites are seeing incredibly high traffic increase.\u00a0 But what about the service industry? If your business garners emergency or urgent services, you risk losing business, … Continue reading